April 2021

Press Release Galeries Lafayette’s Ramadan Campaign: Fann Ramadan With the world changing in so many ways for the past six months & shifting to digital – it should no longer come as a surprise to imagine garments made of pixels – instead of textiles. This Ramadan Galeries Lafayette takes an artistic approach by involving art through conceptual installations and by collaborating with TODA (Theatre of Digital Art) a multi-sensory, multi-media immersive exhibition -to bring digital & traditional fashion to motion into The Dubai Mall. The most sought-after hi-tech digitization concept is set in motion during the campaign launch Fann Ramadan From 1 April to 15 May 2021, by having TODA animating Galeries Lafayette’s windows through an innovative artistic projection on curated selections...